VISUAL NERD
VISUAL NERD
Over the years at Franciscan Media, we had produced a number of videos around talks by the famed priest and columnist of In Exile, Father Ron Rolheiser, OMI. At the beginning of 2016, we brought a diverse array of packaging solutions into one, consistent visual voice.
We chose to represent the complexity and subtlety in some of his talks through simplicity in type and powerful naturalistic imagery. Each solution was meant to either stand on its own or to work together as a sophisticated packaging system, more representative of the nature of the content than some of the prior solutions.